Social Campaign Drives 3x Kickstarter Success
In late 2014, JDM launched a social media marketing campaign around Blossom’s Kickstarter launch. In less than 24 hours, the company had met its fundraising goal of $30,000 and the campaign ended fully funded at more than triple the original goal.
JDM had kicked off Blossom’s social media channels from scratch, and within the time of the short campaign, had grown its following to more 1000 followers and fans, including dozens of priority influencers.
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