June 5, 2024

From Yoga Mats to Placemats: How Our May Mission Fed More Than 84,000

At Just Drive Media, we love combining two things we're passionate about: wellness and fighting hunger. This May, we launched our "Meals for Moves" campaign, timed with National Physical Fitness Month. The mission? Get closer to our ambitious target of donating 10 million meals by 2032, while taking care of our bodies and minds.

For every mile our participants ran, walked, swam, biked, hiked, or rowed—and for every 15 minutes of any other physical activity—Just Drive Media agreed to donate 30 meals to Feeding America.

Our team embraced the challenge with their usual style, from hiking Cap d’Antibes to zoo strolls, dance workouts, power lifting, Zoom desk yoga, beach bike rides, kayaking, mountainside bootcamp, an annual kids vs. parents basketball game (the kids won), and plenty of walks and runs. It was an amazing way to get out there and have some fun, while making a difference every step of the way.

Crushing Our Goals

And the results are in: we donated a whopping 84,567 meals! That’s more than 1.6 times our original goal of 50,000 and nearly triple what we accomplished during our last Meals for Moves drive. We’re so proud of this milestone; it shows the dedication and enthusiasm of everyone involved.

To help picture the significance of 84,567 meals, check this out:

  1. Community Scale: Think of Redmond, Washington, home to 76,000+ residents. These meal donations could feed everyone in Redmond — and then some.
  2. Distance Covered: Picture 84,500 people standing arm to arm. If each person took up about 5 feet of space, the line would stretch approximately 80 miles, farther than the distance from New York City to Philadelphia. That’s a lot of people, and a lot of meals!
  3. Stadium Filled: Envision filling Met Life Stadium, where the New York Giants and New York Jets play. These meal donations could feed a full-capacity crowd and still have meals left over.

Why These Moves Matter

Our contribution comes at a crucial time. According to Feeding America’s annual Map the Meal Gap study, the amount of money people facing hunger need to be food secure has reached its highest point in 20 years. Rising food prices have contributed significantly to this increase, emphasizing the urgent need for these efforts.

The study revealed that 1 in 7 people, including 1 in 5 children, in the U.S. live in food-insecure households—the highest number since 2014. Food insecurity rates are especially high in rural areas and among Black and Latino communities due to systemic barriers.

A Huge Thank You to Our Supporters

This incredible achievement wouldn’t have been possible without the support of our team, friends, family and partners. Thank you all for joining us in our mission, and stay tuned for future campaigns and activities!